Market & tourism · Bali

Bali ranks 38th worldwide for ICCA association meetings

Indonesia's deputy tourism minister Ni Luh Puspa said Bali can become a world class MICE destination. The island currently ranks 38th in the world for international association meetings.

News of Published in DOMA News: 2 min read

Key points

  • Bali hosted 54 ICCA qualifying meetings in 2024, up from 34 previously
  • The remarks came on June 5, 2026 in Sanur at the inauguration of the Bali Convention and Exhibition Bureau board
  • Obstacles named: infrastructure, environment and waste management

What the deputy minister said

Deputy tourism minister Ni Luh Puspa spoke in Sanur on June 5, 2026, at the inauguration of the Bali Convention and Exhibition Bureau leadership for 2026 to 2031, RRI reported.

She named natural beauty, culture and local hospitality as Bali's main strengths for MICE, the business of meetings, incentive trips, conventions and exhibitions.

The Bali Convention and Exhibition Bureau brings together players in this market such as hotels, venues and organisers. Its new leadership will serve until 2031.

Where Bali stands

According to ICCA, the International Congress and Convention Association, Bali ranks 38th in the world for international association meetings. The island hosted 54 such meetings in 2024, almost double the 34 held previously.

The deputy minister said MICE brings higher hotel occupancy, demand for transport, sales for small businesses and growth in services.

Open issues

Ni Luh Puspa acknowledged that Bali must tackle several problems to reach that goal. She listed infrastructure, environmental protection and waste management.

No specific programmes, deadlines or budgets were announced. This is a stated ambition, not an approved plan.

The rise from 34 to 54 meetings shows there is demand for business events. Yet 38th place means the island faces plenty of competition. Conferences can take place outside peak months, which is why the industry sees them as a way to smooth out seasonality.

It remains unclear what steps the provincial and central governments will take on the problems she named.

What it means for investors

Business events create demand outside the tourist peaks, but mostly in Nusa Dua and the south, where the convention venues are. For a villa in Ubud the effect is indirect, through delegates who extend their trips. Do not build MICE into a yield estimate until you see occupancy data for the dates of major events.

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Q&A

How many international meetings does Bali host?

In 2024 it hosted 54 ICCA qualifying meetings, ranking 38th in the world.

Source
RRI, published June 8, 2026, language: English

Prepared by the DOMA editorial team from public reports, with the original source linked above. This is a news review, not legal or tax advice. Not a public offer.

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