What branded residences are
Branded residences are homes sold to private buyers but managed under a hotel brand. Owners get hotel-style services and, when they rent the unit out, share income with the operator.
The figures were presented on 13 May 2026 at the first Indonesia Tourism Xchange in Jakarta. The event drew more than 400 leaders from hospitality, tourism and investment.
For a buyer, this is a different trade-off. The brand handles management and service, but part of the rental income goes to the operator. Terms vary widely between projects, so the management contract is what to compare.
Bali's share
Bali accounts for 25% of the value of Indonesia's branded residence market. More than 70 hospitality-managed developments are active on the island. Even so, branded residences represent only about 10% of active supply.
The largest cluster by units is Canggu and Berawa, with 1,703 units across 25 developments. Uluwatu follows, then Seseh, Pererenan and Nyanyi, Seminyak and Sanur.
Hotels and the wider region
Occupancy at Indonesia's luxury hotels returned to pre-pandemic levels in the 12 months to March 2026. Other hotel classes remain 5.5 points below their earlier highs. Rates have risen more than 40% since 2019.
Across Asia, the branded residence pipeline is worth Rp 707 trillion (about $40 billion) across 50,025 units, up 30.3% year on year. Indonesia accounts for Rp 24.7 trillion (about $1.4 billion) across 1,145 launched units.